Private equity investors Equistone has acauired a majority stake in Willerby, the Hull-based manufacturer of static holiday homes from Caird Capital for an undisclosed amount.
Willerby generates an annual turnover of £155 million and manufactures approximately 70 different models of static caravans and lodges across 23 product ranges at a variety of price points.
Equistone’s investment will support the Company’s expansion within the growing UK holiday home market by leveraging its strong brand, new product development, and quality production to meet growing consumer demand. Peter Munk, CEO of Willerby, said: “The market opportunity within the UK holiday home sector is exciting and, with our scale, skilled passionate people, technical innovations, and leading production, we are well-placed to capitalise upon it.
“We’re delighted to have found in Equistone an investor with not only a proven track record in supporting mid-market companies’ growth, but also an understanding of the importance of our proud history of premium quality and technical innovation to the Willerby brand’s success.”