Hot off the news that potential plans to move Channel 4 to Sheffield could create a new digital age for the city, the Leeds City Region has thrown its hat into the ring.
Working in partnership with Screen Yorkshire, the Leeds City Region has put a bid together to host key elements of Channel 4 activity as part of a wider sector ambition to develop the regions creative and digital sector.
The proposal details the opportunities for content creation, digital sector growth and a more representative national media that would be accelerated if the region’s proposal is taken forward.
It also suggests a move to the region would help the broadcaster better reflect the under-represented parts of the country.
In particular it is highlighted that virtually all media investment has gone into the West of the country and this opportunity provides an ideal opportunity to redress that imbalance.
All the Local Authorities, cities, towns and industry players of Leeds City Region have come together, with Screen Yorkshire, in an unprecedented show of solidarity and determination to support this bid.
This follows the recent news that the Yorkshire & Humber is now the UK’s fastest growing region for film and TV.
Cllr Judith Blake, Leader of Leeds City Council, said: “This bid has been built on collaboration between all the Local Authorities to put together our most compelling case. We all recognise the benefit that a Channel 4 investment could bring.
“Culture, diversity and innovation runs through the DNA of Leeds City Region and is inextricably linked to the people who live here and what they do.
“We have the creative talent, digital expertise, great places, convenient transport links and world-class education establishments.”