New appointments shine at Sun-hat

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Sun-hat
L-R Web/Graphic Designer Dan Ransom, Software Developer Ehsan Yassie, Joint MD Richard Robinson and Peter Jenkins, Managing Director.

Lincoln-based Sun-hat Villas and Resorts has announced the appointment of a new joint Managing Director, as well as expansion of its IT team.

The news follows a hugely successful 2017 for the luxury holiday specialist, with year-on-year growth of 32 per cent.

Joining long-standing founder and Managing Director, Peter Jenkins, is Richard Robinson. Richard has been at Sun-hat for the past decade, starting out as a software developer and product manager, before becoming IT director. In his new role as joint Managing Director, Richard will take charge of the company’s technical strategy, whilst also assisting Peter with day-to-day running and finance, as well as governance and compliance.

As Sun-hat prepares to make a major investment in a new website and other improvements to the overall customer journey, Peter and Richard have also welcomed two new IT specialists to the 14-strong team.

Ehsan Yassie takes on the role of software developer to handle all technical elements of business processes. With more than 20-years development experience, Ehsan has handled projects in Austria and the USA, and more recently worked for Lincoln-based HomeLet, part of the Barbon Insurance Group.

Alongside Ehsan is Dan Ransom, who joins as graphic designer. Having worked in Lincolnshire-based agencies for the last five years, Dan will oversee all graphical elements of Sun-hat’s brand, as well as handling all print-based advertising for the business.

Commenting on the new appointments, Sun-hat founder and joint-managing director, Peter Jenkins, said: “It has always been part of the business growth strategy to appoint a joint managing director but when Brexit happened, we put plans on hold to see how it would impact on the travel industry. The truth is that we’re now seeing more people going on holiday with us than ever before and sales exceeded all expectations last year.

“Richard was the obvious choice for the role. He knows the business inside-out and his industry knowledge is second-to-none. He will very much take the lead on the new website and the development of technology to make our overall customer experience even better, which is important to ensure our offer remains competitive. With Ehsan and Dan now in place too, we’re excited to explore new areas for growth.”