Bruntwood to market Leeds development with 3D virtual tech

Bruntwood to market Leeds development with 3D virtual tech

Immersive 3D modelling technology will allow prospective customers to experience a perfect virtual replication of Bruntwood Works’ West Gate building in Leeds.

The company is embarking on a major refurbishment project at the property which will see 34,373 sq ft transformed across the fourth, fifth and sixth floors, along with a new reception area and external canopy.

The sixth-floor refurbishment will be completed by Easter 2019, with the remaining works due for completion in the Summer.

In a first for the Leeds office market, the space will be marketed using cutting-edge 3D modelling technology.

Using interactive planning tool ‘Floored Plans’, prospective customers will be able to create a virtual replication of their ideal workspace and a 3D walk-through of the space with accurate panoramic views.

These ‘test-fits’ are designed to illustrate the range of options and possibilities available at West Gate.

“We want to empower the businesses with the ability to envisage how they will fit in the newly refurbished space, how they will live in it and optimise it,” said Nick Salkeld, Bruntwood’s Head of Commercial for Leeds.

“By using the latest technology, we can evidence just how flexible our workspaces are and how they can be tailored to meet the specific needs of individual businesses.”

He added: “We’ve had a tremendous response when we’ve used ‘Floored Plans’ at buildings elsewhere and we are confident it will add value to the experience for West Gate, where we can demonstrate Bruntwood’s collaborative approach to customer office design.”