CMA approval for Arla’s Yeo Valley acquisition

CMA approval for Arla’s Yeo Valley acquisition
Courtesy of Arla

The Competition and Markets Authority (CMA) has cleared Arla Foods acquisition of Yeo Valley.

The approval, which will allow the Leeds-based Arla Foods UK to use the Yeo Valley brand on liquid milk, butter and cheese, follows a Phase 1 investigation.

Arla Foods said the transaction, which was originally announced in February, is now unconditional.

“This is significant news for our business, the industry and our farmer owners,” said Ash Amirahmadi, Managing Director, Arla Foods UK.

“We want to maximise the growth in organic dairy products and continued investment in the Yeo Valley and Arla brands will be key to this.

“We particularly want to extend a warm welcome to the dairy farmers within the Coombe Farm Milk Pool who are partner suppliers to Waitrose Duchy Organic.Our cooperative beliefs and values are very aligned and we look forward to working closely in the coming months.”

The Yeo Valley yogurt, ice cream, cream and desserts business will continue to be run independently and remain under the ownership of the Mead family.