Saturday, October 31, 2020

New Zealand, Australia launch for OptiBiotix products

York life sciences business, OptiBiotix Health, has launched weight management products in Australia and New Zealand.

In the latest international deal, the AIM listed company is launching meal replacement shakes and bars containing its OptiBiome proprietary weight management technology under the Optislim brand with Woolworths, ChemistWarehouse and on OptiPharm online store in Australia and New Zealand.

These simultaneous launches build on a licence agreement entered into in March 2020 granting OptiPharm exclusive use of the OptiBiome trademark in Australia, parts of Asia, New Zealand, Middle East, the Gulf States and North America and subsequent extension of terms to include Europe.

“Essentially, we are revolutionising meal replacements utilising OptiBiome, the award winning, patented ingredient from OptiBiotix. We look forward to a long and successful association with the OptiBiotix team,” said Garry McDonald, Managing Director of OptiPharm.

Dr Fred Narbel, Managing Director of OptiBiotix’s prebiotics division, added: “OptiBiotix’s partnership with Australia’s No. 1 weight management brand combined with the retailers’ distribution network allows the Company to access a wide base of customers in Australia and New Zealand and provide them with a scientifically proven and award-winning ingredient to help them achieve their weight loss.

“This first commercial step with OptiPharm highlights the strength of the relationship between the two companies and we look forward to future commercial launches beyond Australia and New Zealand.”

A message from the Editor:

Thank you for reading this story on our news site - please take a moment to read this important message:

As you know, our aim is to bring you, the reader, an editorially led news site and magazine but journalism costs money and we rely on advertising, print and digital revenues to help to support them.

With the Covid-19 pandemichaving a major impact on our industry as a whole, the advertising revenues we normally receive, which helps us cover the cost of our journalists and this website, have been drastically affected.

As such we need your help. If you can support our news sites/magazines with either a small donation of even £1, or a subscription to our magazine, which costs just £31.50 per year, (inc p&P and mailed direct to your door) your generosity will help us weather the storm and continue in our quest to deliver quality journalism.

As a subscriber, you will have unlimited access to our web site and magazine. You'll also be offered VIP invitations to our events, preferential rates to all our awards and get access to exclusive newsletters and content.

Just click here to subscribe and in the meantime may I wish you the very best.




Latest news

£75m plans for rejuvenating East Lincolnshire handed to Government 

Following months of community consultation, project planning and analysis, work on Boston, Skegness and Mablethorpe’s submissions for the Government’s Towns Deal investment grant has...

West Yorkshire moving to Tier Three restrictions

West Yorkshire is moving into Tier Three restrictions to combat the growing spread of coronavirus. The region will move into Very High restrictions from 00.01...

Kier backed construction academy opens in Sheffield

A new educational programme to develop the next generation of construction talent has opened at The Sheffield College. The Kier Construction Academy offers a two-year...

Financial distress rising exponentially across Yorkshire’s economy

Financial distress is increasing exponentially across Yorkshire’s economy, with every industry sector experiencing a substantial rise in financial difficulties, the latest data shows. The Red...

Economic recovery survey seeks opinions of Yorkshire SME manufacturers

Yorkshire companies are being urged to take part in the nation’s largest SME manufacturing survey which will aim to pinpoint the exact type of...

Streets focus on support schemes in latest business update

Streets Chartered Accountants provide details of the latest business support schemes in its latest update. The firm explore the Job Support Scheme (JSS), the customs...

Related news

£75m plans for rejuvenating East Lincolnshire handed to Government 

Following months of community consultation, project planning and analysis, work on Boston, Skegness and Mablethorpe’s submissions for the Government’s Towns Deal investment grant has...

West Yorkshire moving to Tier Three restrictions

West Yorkshire is moving into Tier Three restrictions to combat the growing spread of coronavirus. The region will move into Very High restrictions from 00.01...

Kier backed construction academy opens in Sheffield

A new educational programme to develop the next generation of construction talent has opened at The Sheffield College. The Kier Construction Academy offers a two-year...

Financial distress rising exponentially across Yorkshire’s economy

Financial distress is increasing exponentially across Yorkshire’s economy, with every industry sector experiencing a substantial rise in financial difficulties, the latest data shows. The Red...

By continuing to use the site, you agree to the use of cookies. more information

The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.

Close