Recently launched Leeds agency acquires London PR firm

shutterstock.com/Natee Meepian

connective3, a recently launched digital agency in Leeds, has acquired London-based PR agency, Silverthorn.

Silverthorn was launched in May 2018 by Laura Crimmons following investment from Vin Chinnaraja and Patrick Altoft whom she worked for at search agency Branded3 prior to its own acquisition.

Chinnaraja and Altoft launched connective3 last month headed up by Tim Grice as CEO alongside ex-members of the Branded3 leadership team.

In less than a month our team has already grown to 11 members of staff at our Leeds HQ, the acquisition of Silverthorn will further strengthen the team.

connective3 CEO Tim Grice said: “Laura has a great reputation and has built up an impressive agency in a relatively short amount of time.

“We are excited to work with Silverthorn’s clients and staff on PR campaigns as well as introducing the broader range of paid media and SEO services offered by connective3.”