Yorkshire business simulator embarks on tour of Asia, Middle East and the US

    Directors from the York-based company Venture Simulations are set to embark on a world tour ahead of the launch of the organisation’s new on-line business simulation product SimVenture Evolution.

    On Sunday November 22, Peter Harrington and Paul Brough Jones will fly out to Singapore and Malaysia to meet agents and clients before visiting the UAE, Bahrain, Oman and Qatar in December. The Middle East leg of the tour will be followed by 10 days in the USA and Mexico.

    “We have spent 4 years building SimVenture Evolution and we believe it will be the most sophisticated business simulation available on the market,” said Peter Harrington. “We are very excited about sharing this latest technology with our education and corporate clients as well as partners who are based all over the world.

    “Since SimVenture Evolution allows people to create and run their own virtual on-line company and learn in an engaging and authentic manner, it’s more popular and current than a traditional text book or business course.

    “The simulation also gives people a much deeper understanding of what it is like to run a business. Users can complete in-built activities on-line and compete against the computer or go head-to-head against other people using the simulation. At the same time, tutors and trainers can observe and monitor work remotely.”

    SimVenture Evolution is a training resource designed for use within Higher Education and Corporate training environments. Designed with the support of 8 University partners, the new on-line resource is built on the same principles – authenticity, engagement and sustainability – as the company’s original business simulation SimVenture Classic.

    SimVenture Classic software allows people to create and run a virtual company for 3 simulated years and was first launched in 2006. The software recently won its 4th National Award at the House of Lords where it was crowned ‘Most Enterprising Learning Product’.

    The annual event hosted by the Institute of Enterprise and Entrepreneurs (IOEE) and the Small Firms Enterprise Development Initiative (SFEDI), brought together educators, entrepreneurs and other key figures from the UK’s small business, enterprise and skills sector.