NFP, a subsidiary of Aon, has acquired Bspoke Insurance Group, a Leeds-headquartered specialist broker platform, broadening its UK presence. Bspoke operates across several UK offices, including in Shropshire, Gloucestershire, Essex, Liverpool, and London.
Founded in 2022 through the merger of Precision Partnership and UK General Insurance Group, Bspoke offers coverage in diverse sectors such as property, lifestyle, high-net-worth, and transportation. This acquisition strengthens NFP’s portfolio by adding Bspoke’s expertise in technical underwriting and specialist insurance solutions.
Despite the acquisition, Bspoke will retain its brand and operate independently, with its management team reporting to Matt Pawley, President of NFP Europe.
Bspoke’s emphasis on IT and data-driven operations allows it to function as a ‘virtual insurer,’ with full capabilities in sales, underwriting, pricing, and business intelligence. Its recent award as ‘MGA of the Year’ at the 2025 National Insurance Awards further underscores its success in driving growth and client retention.
This acquisition paves the way for NFP’s continued growth, with plans to leverage Bspoke’s technical expertise and explore further acquisition opportunities in the specialist insurance market.
