Seabrook Crisps has joined Huddersfield Town as an official partner, marking a new collaboration between two Yorkshire-based brands. Supporters can now purchase the crisps at food kiosks throughout Accu Stadium, with popular flavours including Beefy, Cheese & Onion, Ready Salted, and Sea Salted.
Founded in Bradford in 1945, Seabrook is credited with introducing Britain’s first crinkle-cut crisps. The brand, now owned by Calbee Group, celebrates its 80th anniversary in 2025. The partnership coincides with Huddersfield Town’s centenary celebrations, highlighting a shared regional heritage and offering opportunities for business engagement and brand visibility at the club.
The collaboration will feature Seabrook Crisps across multiple club touchpoints, providing a platform for fan engagement and promotional activity throughout the season.
