An artificial intelligence (AI) company, which has launched a new platform to help social landlords manage rent arrears, has raised a further £500,000 from NPIF – Mercia Equity Finance, which is managed by Mercia and part of the Northern Powerhouse Investment Fund.
Pivigo’s platform – that is already used by Peabody, London Borough of Camden, Community Housing and Cobalt – uses machine learning to help maximise rent collection, identify tenants most in need of support and transforms productivity.
The latest funding follows an initial £1.25m investment from Mercia and NPIF in 2021, which helped the Sheffield-based company to develop the platform. Since then it has more than doubled the size of its team to over 20. The latest round will enable Pivigo to create new jobs, boost its sales and marketing, and roll out the product to more social landlords.
Founded in 2013 by entrepreneur Jason Muller, Pivigo started out as a consultancy delivering bespoke solutions for clients including AstraZeneca, Royal Mail, Compare The Market and the Food Standards Agency. It went on to develop an ‘AI as a service’ platform that could be adapted to create different products for different sectors. Its social housing product Occupi is the first of these.
The roll-out is being led by its CEO Alexandra Willard, who was previously CEO of connected car company Tantalum and was Entrepreneur-in-Residence at UK chip maker Imagination Technologies.
Alex Willard, who is the company’s CEO, said: “Managers can only make decisions on the basis of the data insights available, however most organisations lack data insights so make poor decisions. Machine learning radically improves the odds – helping to improve outcomes and profitability. Our product enables organisations to feel the benefits without the need for their own data science team.
“We are pleased to be working with Mercia to roll it out to social landlords, especially at the current time when the cost of living crisis is putting their tenants’ finances under greater pressure.”
Will Clark of Mercia added: “Social landlords have to strike a difficult balance – maintaining the flow of rental income and preventing a build-up of arrears while supporting those most in need. Pivigo’s platform helps them manage their operations more intelligently and redefine their approach to arrears management. We believe there is a huge potential market, not just in the UK but in other countries with a big social housing sector. The funding will help Pivigo to tap into that.”
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