Leeds-based digital agency Cefar has been selected to appear in HSBC UK’s latest campaign promoting support for small businesses. The agency, founded in 2009 by Surinder Kalsi, specialises in website design, CRM systems, and bespoke software development across the UK.
The campaign will feature Cefar in articles and billboards nationwide, showcasing the company’s growth, client partnerships, and technical expertise. HSBC highlights how its support services, including business specialists and mentorship connections, have helped small firms overcome early challenges and expand their operations.
HSBC UK’s campaign also promotes a range of tools for small business growth. These include the Small Business Banking Account with no monthly fees, the My Business Finances accounting tool accessible via online banking, and the Small Business Growth Programme, which provides access to workshops, events, and expert training through collaborations with partners such as WIRED, Microsoft, and UpSkill Universe.
Cefar’s inclusion demonstrates the agency’s ability to combine creative design with technical solutions to support client marketing and business objectives.