Yorkshire’s business leaders are channelling their inner Doc Brown – and they’ve got a message for their past selves: “Great Scott! Train your team!”
In a nod to Back to the Future’s 40th birthday, Lloyds’ Business Barometer shows more than three in five Yorkshire bosses (61%) would go back in time to boost skills in their workforce.
A similar proportion would focus on launching new products or services (59%), while just over two in five (42%) would invest more in marketing and communications.
Look ahead to the future and the skills race is still on. Nearly half (47%) say upskilling is key to growth, with skills relating to leadership (50%), AI (46%) and communication or collaboration (36%) topping their priority lists.
Martyn Kendrick, regional director for Yorkshire at Lloyds, said: “In Yorkshire, businesses are putting skills at the core of their plans for the future. And it’s a combination of technical know-how and softer strengths that they see as key. Whether by boosting adaptability or helping build resilience, this approach could help fuel long-term innovation and growth.”