Sunday, May 5, 2024

Hull-based creative agency names two new directors

Creative communications agency Pace has appointed a new Creative Director and introduced the role of Art Director as it strengthens its leadership team.

The Hull-based company has welcomed Calvin Innes as Creative Director and Jon Butterworth has moved into the role of Art Director.

Calvin said: My career has been shaped by looking for opportunities to work with ambitious teams who want to push the limits of creativity.

“Pace is an agency that has really impressed me with their growth over the last few years, and their plans for the future align perfectly with my own. They’re talented, and hungry, and that’s really exciting.

“I’m looking forward to bringing my blend of experience, creative vision and strategic insight to the table, pushing boundaries and delivering exceptional results for our clients, while helping to drive the overall creative vision of the agency.”

Calvin has more than 20 years’ experience in the design and marketing industries working with brands including Sony, Adidas, Nestle, Team GB and JCB.

In 2013 he established digital marketing agency DA Creative Studio in Hull which won several awards for work with high-profile clients.

Calvin’s solo work has also picked up several awards, the most recent being the Drum Chip Shop Award in 2022 for his out of home concept for THINK! Road Safety.

Anita Pace, MD, said: “Calvin has a great reputation for creating high impact, memorable campaigns that really connect with people. I’m delighted to welcome him to Team Pace. Together with Jon, we have a formidable creative pairing and I’m excited to see what the future holds.”

Pace’s clients include sustainable cleaning brand Bio-D, Yorkshire housing developer Beal Homes, luxury holiday home manufacturer Victory Leisure Homes, international waste plastic road company MacRebur, global health, hygiene and nutrition manufacturer Reckitt and global skincare brand 7th Heaven.

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