Tuesday, December 5, 2023

Tourism and hospitality firms offered advice on business growth

Tourism and hospitality businesses in York and Harrogate are being offered coaching workshops with an industry expert to support local businesses growth.

Hotels, B&Bs, self-catering operators, wedding venues, restaurants, spas, visitor attractions and event organisers, can all access dedicated group coaching by attending workshops that will be hosted by Martin Evans of award-winning hotel and tourism marketing consultancy, the Tourism Business.

The fully-funded workshops are part of a raft of business support provided by City of York Council and Harrogate Borough Council being delivered by the York & North Yorkshire Growth Hub.

Martin Evans has delivered business coaching, mentoring, and training to hundreds of small businesses for over 20 years and was also joint Lead UK Coach on the DTI’s “Profit through Productivity” benchmarking and best practice scheme for tourism businesses. As a former Marketing Director and Deputy CEO of Yorkshire Tourist Board for five years, he also knows the Harrogate and York districts well, he said: Tourism, hospitality, and leisure businesses are facing intense challenges with the impact of the pandemic still being acutely felt, and now a cost-of-living crisis changing the behaviours of consumers.

“So, I’m pleased to be delivering these important workshops to help businesses in the tourism sector navigate these difficult times and secure a strong and successful future.”

The workshops will take place in York on Tuesday 22 and Tuesday 29 November at the Bar Convent Centre. In Harrogate on Wednesday 9 November at Rudding Park, and on Thursday 24 November, at Harrogate Civic Centre.

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