Leisure and tourism businesses in West Lindsey are set to benefit from a series of free workshops designed to maximise the visitor economy offer in the district.
West Lindsey District Council is engaging with Unmissable England, who specialise in working with businesses to develop new bookable experiences that tell the story of the people and the place.
Two new free workshops are now available, via funding from the UK Shared Prosperity Fund for West Lindsey businesses which are aimed at the leisure and tourism sector. A further two will be planned for the autumn with more details to be confirmed.
Cllr Lesley Rollings, Chair of the Leisure, Culture, Events and Tourism Group at West Lindsey District Council welcomes the news of the free new training series. She said: “These workshops are a great opportunity for any businesses looking to further develop their offer, adding value, and stimulating the growth and development of the district’s visitor economy.
“West Lindsey has a great visitor offer with its rich heritage within the market towns, to the breathtakingly beautiful countryside of the Lincolnshire Wolds. I look forward to seeing how businesses can take advantage of the fantastic opportunity.”
Chris Brant, Director & Experiential Tourism Advisor at Unmissable England said: “I’m really excited to be back in Lincolnshire and supporting businesses in the West Lindsey District to develop new bookable visitor experiences for domestic and international markets.
“Globally, there’s been a big uplift in experiential travel. Visitors are no longer looking to simply just visit a place; they want to experience it. They want to go where the locals go, go off the beaten track, listen to the stories of a place, learn something new and create lasting memories.
“Unmissable England has worked all over the country supporting businesses to design authentic experiences, creating new collaborations and new products for a range of markets. We are now about to do the same in West Lindsey in partnership with the District Council.”
Experience Maker Workshop
Thursday 29 February, 11am to 2pm (includes lunch) at Rand Farm Park, Rand, Market Rasen LN8 5NJ
How to Attract Walkers and Cyclists WorkshopThursday 14 March, 10.30am to 12.30pm followed by a networking lunch at The Bistro Bar & Kitchen, 55 Queen Street, Market Rasen LN8 3EN
